Mandar Thakur, the COO of Times Music, says the current Hindi film music industry is in deep trouble, it isn’t a genre but just a large-scale, multimedia ‘sniffing’ machine that picks up global trends in music and incorporates them.
With no job security, numerous cine-workers such as craftsmen, artists and technicians are often on the brink. Many have fallen by the wayside over the last three years due to the pandemic.