In the rapidly evolving digital landscape of India, DE-CIX India is playing a key role in driving the country's digital transformation. With increasing internet penetration, the rise of cloud computing, IoT devices, and an urgent need for seamless connectivity, the demand for interconnection services has never been higher. At the helm of this transformative journey is Sudhir Kunder, Chief Business Officer of DE-CIX India, who shares insights on how the company is reshaping the digital ecosystem in India. In this exclusive interview, Sudhir discusses the growing demand for peering services, the importance of data center interconnection (DCI) in a hyperconnected world, DE-CIX라이브 바카라 efforts in supporting businesses' cloud adoption journey, and how the company is expanding its footprint in Tier 2 and Tier 3 cities. With a deep passion for fostering digital growth, Sudhir offers a behind-the-scenes look at DE-CIX India라이브 바카라 strategies, innovations, and vision for the future of interconnection services in India and beyond.
How has the demand for peering services evolved in India over the past few years, and what key factors are driving this growth?
The demand for peering services in India has undergone a significant transformation over the past few years. India라이브 바카라 peering sector witnessed remarkable growth between 2018 and 2024.
With the rapid growth of digital infrastructure and increasing reliance on the Internet for day-to-day activities, there has been a surge in the number of Internet users and Internet-enabled devices. Internet penetration surged from 27% in 2018 to 52.4% by 2024, with over 750 million internet consumers, 96% of whom are subscribed to broadband. The number of IXPs expanded from 4 to 35, including tier-2 and tier-3 cities, and data traffic at major IXPs like DE-CIX Mumbai increased by more than 10 times, driven by an increase in average monthly data consumption per user from 8 GB to 26 GB.
This surge in digital activity has driven exceptional growth in several sectors.. As of 2024, DE-CIX India witnessed remarkable growth across various data traffic segments, underscoring the rapid evolution of India라이브 바카라 digital ecosystem. Gaming led the charge with an extraordinary 2054% growth, driven by the surging demand for high-speed, low-latency networks. OTT and Video-on-Demand (VOD) services followed closely with a 1964% increase, reflecting the growing appetite for digital streaming.
Social and Online Media recorded an impressive 1096% growth, highlighting the deepening integration of social platforms into daily life. Internet Service Providers (ISPs) saw a significant 929% rise, showcasing the expanding reach of broadband and internet adoption. Content Delivery Networks (CDNs) grew by 855%, emphasising the critical need for seamless and efficient content distribution. Meanwhile, Hosting services achieved steady growth at 466%, reinforcing their foundational role in supporting the ever-growing digital infrastructure.
This surge has created an urgent need for seamless data exchange between internet service providers (ISPs) and content delivery networks (CDNs), making peering a vital solution for maintaining efficiency and quality.
A significant contributor to this growth is the proactive approach taken by the DE-CIX team.
Through our consistent efforts to educate the ISP community, DE-CIX has fostered a deeper understanding of the benefits of peering. By creating a collaborative platform for discussion, we’ve made it easier for ISPs to appreciate how peering enhances network performance, ultimately leading to a rapid increase in onboarding and adoption of DE-CIX라이브 바카라 services. This hands-on approach has significantly raised awareness about the value of peering adds to the digital ecosystem. Additionally, the increasing adoption of IoT devices and the widespread shift to cloud computing are further fueling demand for peering services. As businesses and individuals become more reliant on digital platforms, the need for faster, more reliable, and lower-latency connections is greater than ever.
Furthermore, the Indian government's initiatives to promote digital growth, such as the Digital India program, have also contributed to the growing demand for peering services.
How does De-CIX India enable Data Center Interconnection (DCI) to support seamless data exchange and communication in today라이브 바카라 interconnected world, and what role does this play in shaping modern digital conveniences?
Data Center Interconnection (DCI) has become a crucial enabler in our hyperconnected world, forming the backbone of modern digital services. At its core, DCI simplifies the process of linking data centers, ensuring seamless data exchange and communication—key elements for efficient business operations.
Whether you're transferring workloads from ABC Data Center to XYZ Data Center or exploring better connectivity options, DCI makes the transition straightforward. Traditional telecom providers often come with financial limitations and early termination clauses that can complicate decision-making, especially for project-based needs.
DE-CIX addresses these challenges by offering highly reliable and scalable connectivity options ranging from 10MB to 100G, tailored to the specific needs of the organization. This not only reduces onboarding costs but also eliminates the usual hurdles like early termination clauses, ensuring a smoother, quicker, and more cost-effective transition. But DCI is more than just about connecting Point A to Point B—it's about doing so with speed, security, and reliability, while always keeping scalability in focus.
Technically, DE-CIX India enhances Data Center Interconnection (DCI) by offering low-latency, Ethernet-based point-to-point (P2P) and multipoint connectivity. This scalable infrastructure supports bandwidths from 1 Gbps to 400 Gbps, enabling seamless data exchange between geographically dispersed data centers. As such, we play a pivotal role in reinforcing the underlying framework of the modern interconnected digital ecosystem.
How is De-CIX India supporting businesses in their cloud adoption journey, especially as 85% of companies now use cloud services and 68% plan major migrations by 2025?
DE-CIX India plays a pivotal role in empowering businesses on their cloud adoption journey, especially as cloud services become a cornerstone of modern operations businesses. As businesses navigate both significant opportunities and challenges, we ensure that they have the connectivity needed to succeed in this evolving landscape.
Mitigating Risk
Onboarding to the cloud through traditional methods, such as accessing a cloud service provider over the public internet, can expose businesses to various risks, including increased latency, potential data breaches, and the possibility of downtime.. DE-CIX India addresses these concerns by providing secure, high-speed, and low-latency connections through its DirectCLOUD service. This dedicated connectivity to leading cloud providers such as Google Cloud, Oracle, AWS, and Azure Cloud eliminates the unpredictability of public internet connections, ensuring reliable and safe data transfer.
One Cloud Is Not Enough
With the rise of multi-cloud strategies, businesses need seamless connectivity to various cloud platforms. DE-CIX India라이브 바카라 platform allows connections to multiple providers—such as AWS, Google Cloud, Oracle, and Azure—via a single interconnection. This approach ensures flexibility, redundancy, and freedom from vendor lock-in.
The Cloud Benefits
Utilising DE-CIX India라이브 바카라 cloud interconnection solutions allows businesses to achieve scalability, cost efficiency, and improved disaster recovery capabilities. Whether scaling infrastructure or ensuring uninterrupted service, DE-CIX India라이브 바카라 expertise makes the cloud journey seamless, preparing businesses for a data-driven future.
What strategies does DE-CIX employ to grow its presence in Tier 2 and Tier 3 cities?
DE-CIX India is strategically expanding its presence in Tier 2 and Tier 3 cities, recognizing their growing role in India라이브 바카라 digital transformation. These cities, home to burgeoning internet usage and a rising wave of startups, are critical to bridging the digital divide.
DE-CIX is employing several strategies to expand its presence in Tier 2 and Tier 3 cities, recognising the growing demand for digital infrastructure beyond major metropolitan areas.
Regional Data Centers
DE-CIX has partnered up with regional data centers in Tier 2 and Tier 3 cities to enhance connectivity and reduce latency. This will make it more accessible for businesses in these regions to leverage DE-CIX's interconnection services.
Partnerships with Local ISPs and Telecom Service Providers
Collaborating with local Internet Service Providers (ISPs) and telecom companies allows us to extend our network reach and provide better services tailored to the needs of local businesses. These partnerships can facilitate easier access to DE-CIX's interconnection services.
Establishing DE-CIX India as a Key Thought Leader in the Industry
As part of our strategic initiatives, DE-CIX India launched DE-CIX Academy, a series of engaging sessions led by our tech experts, designed to foster learning and collaboration. The platform is open to everyone—whether you're a technical professional, a network operator, or someone from a different department looking to deepen the understanding of network infrastructure.
DE-CIX Academy offers an inclusive space where all individuals can participate, engage in insightful discussions, and enhance their knowledge. Through this initiative, we share our expertise to help participants optimize the benefits of our interconnection services and better understand the complexities of modern networking.
I am glad to observe that with more than 750 participants, we have contributed over 4,500 man-hours to this initiative, helping businesses understand the crucial role of interconnection in their digital transformation journey. This approach helps build confidence in adopting new technologies and the sustained engagement has positioned DE-CIX India as a thought leader, fostering deeper connections and trust within the industry.
Strategic Tie-ups with Edge Infrastructure providers
This strategy revolves around forming strategic partnerships with edge service providers, which will enable us to extend our interconnection services to these underserved locations. This unique collaborative approach not only enhances our footprint but also meets the growing demand for reliable and efficient digital infrastructure in smaller cities.
For instance,
In a strategic move to enhance digital infrastructure across India, an edge data center provider partnered with DE-CIX India. Through this collaboration, DE-CIX extends its reach to underserved locations, including tier-2 and tier-3 cities, while the distributed Data Center operator gains the advantage of associating with a trusted and globally recognised platform. By onboarding DE-CIX India, the edge data center provider can offer customers superior network performance and reliability, fueling their growth in an increasingly digital landscape
As a result, organisations in tier-3 cities can now benefit from low-latency connections and improved data exchange, which are critical for modern digital operations. Through such strategic tie-ups, we are enhancing our service offerings and driving significant transformation in how businesses in tier-2 and tier-3 locations connect and thrive. Together with our partners, we aim to create a robust digital ecosystem that inspires confidence and empowers these communities to harness the full potential of the digital age.
How does De-CIX address the security and reliability concerns of virtual private connections in a landscape with rising cyber threats?
DE-CIX addresses security and reliability concerns of virtual private connections by offering private SDWAN that isolate customer traffic, ensuring data confidentiality. Encryption options are available for sensitive data, while robust DDoS protection mechanisms prevent cyberattacks from disrupting services. Our redundant infrastructure guarantees high availability and minimises downtime. Real-time monitoring and a 24/7 NOC team provide proactive threat detection and rapid response. Additionally, compliance with global security standards like ISO 27001 reinforces trust and reliability, safeguarding data and ensuring seamless connectivity even amidst increasing cyber threats.
What motivated you to enter the interconnection industry, and what라이브 바카라 been the most fulfilling part of your journey so far?
With over 30 years in the telecom and ICT industry, I’ve always embraced the idea of constant growth, both personally and professionally. The evolution of this sector has been a captivating journey, especially as I discovered the transformative power of Internet Exchanges (IXs) in fostering national digital development. IXs are central hubs where ISPs, CDNs, and businesses exchange data, reducing costs and latency while improving speed, quality, and customer experience.
Once you grasp its importance, you quickly see how essential it is in shaping the future of the digital world. It inspired me to apply my knowledge and make a meaningful impact, leading me to join DE-CIX India. Starting with just 75 customers in Mumbai, DE-CIX aimed to enhance local internet connectivity and reduce reliance on international transit. Through dedication and innovation, DE-CIX Mumbai quickly became a vital player in the Indian digital ecosystem, eventually earning the title of APAC라이브 바카라 No. 1 Internet Exchange in 2022. Today, DE-CIX India operates across various regions, including Delhi, Chennai, Kolkata, Hyderabad, and Bengaluru. Our team takes pride in having over 650 connected networks—a remarkable accomplishment that reflects the success of our vision to provide seamless interconnection across India and the APAC region.
One of my proudest moments was during the global lockdown when DE-CIX India continued to serve ISPs without interruption, ensuring they had the support they needed despite their tough financial challenges. For me, being part of this industry is about more than business—it라이브 바카라 about contributing to a future where digital connectivity transforms lives. Witnessing the direct impact of our efforts on connectivity and inclusivity is what keeps me motivated every day.aaaaas
